August/1998
THE 24 HOUR BUSINESS: MAXIMIZING PRODUCTIVITY THROUGH ROUND-THE-CLOCK OPERATIONS
Richard M. Coleman
New York: American Management Association, 1995
195 pages, hardback, $24.95

Reviewed by Lynne Lamberg

More companies are considering 24-hour operations, Coleman writes, as they seek to expand to international markets, open new plants or close old ones, increase productivity without purchasing new capital equipment, and meet customer demands for just-in-time deliveries.

Poorly designed schedules lower productivity, increase accidents, and undermine employee morale, says Coleman, founder and president of the Coleman Consulting Group, a shift work consulting firm based in Ross, California.

The 24 Hour Business , while aimed at employers and managers, may interest people on the line: shift workers themselves and their families. Health care professionals who must deal with the consequences of poor schedule design, such as problems with sleep, indigestion, heart disease, and other ailments, along with marital and family distress, also may find the book enlightening.

Schedule design should start, Coleman says, by defining a company's or organization's needs. A company that runs a 24-hour customer service hotline, for example, needs to tailor its number of employees on duty to call-in patterns. Police and fire departments and public utilities don't need equal numbers of workers all around the clock.

Lawsuits, he notes, are making many companies more schedule- conscious. A McDonalds' restaurant in Portland, Oregon, for example, was found negligent after a part-time student worker fell asleep at the wheel and had a fatal crash on his way home from an extra overtime shift.

There are no perfect schedules, Coleman says. "Designing shift schedules," he writes, "is a balancing act." His book amply illustrates both sides of the scale.


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